Famed footballer David Beckham has created Maserati's first set of Fuoriserie Essentials cars. The co-owner of Inter Miami CF is the first tastemaker to work with the automaker on the collection.
Fuoriserie DB Essentials collection was designed to play on Beckham's renowned Savile Row sartorial style. He is frequently noted by GQ magazine as one of the best-dressed men in the world, and is noted for wearing Louis Vuitton, Dior, Tom Ford and Kent & Curwen.
Bechkam worked with Maserati's design team to reinterpret classic Trident models for the company's modern lineup as part of his contribution to the collection.
The first DB Essentials vehicle was based on the 1967 Maserati Ghibli coupé. Beckham selected a Night Ineraction blue exterior paint job for the new Maserati MC20 sports car model, matching it with a tan leather interior. A commemorative plate grades the space between the car's headrests.
The second configuration, on a Maserati Gracale sport utility vehicle (SUV) pays tribute to the 1986 Maserati Quattroporte Royale. That year, just 51 of the model were produced. The DB Essentials model wears a Verde Royale dark green paint color paired with warm brown leather upholstery in the cabin. It also gets a metal plate that commemorates the collection between the front seats.
"Fuoriserie means "custom-built" in Italian, and our Trident's customization program is conceived to create singular experiences for our clients. Our wish here is for them to express their personality and passion by creating their very own Maserati," said Klaus Busse, Head of Maserati Design.
"Just like David, everyone can choose from a wide range of personalization features from our Fuoriserie Corse collection, inspired by Maserati's glorious racing heritage, and from our Fuoriserie Futura collection, dedicated to lovers of technology and new materials."
Customers who wish to own their own DB Essentials model can request one when they order via their Maserati dealer. Pricing was not publicly announced.
Maserati isn't the only brand that has paired with a celebrity to create a customized version of their vehicle for sale. In 2022, Mercedes-Maybach unveiled a collaboration with late artist, architect, creative director and fashion designer Virgil Abloh.
The 150-unit Project Maybach was based on a 2023 Mercedes-Maybach S-Class S 680 and featured a unique paint scheme, fresh interior treatment and Virgil Abloh logo.
Earlier this year, Rolls-Royce unveiled the Phantom Syntopia, a Haute Couture-inspired model designed in partnership with renowned Dutch fashion designer Iris van Herpen. The car was the most technically complex Bespoke Phantom ever produced when it debuted. It was a commissioned model for a well-known Rolls-Royce client.
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Eileen Falkenberg-Hull leads the Autos team at Newsweek. She has written extensively about the auto industry for U.S. News & ... Read more
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